A Senior Account Executive should have a strong understanding of the PR industry with the ability to manage some campaigns and projects. The role requires a strong level of writing across a range of forms, from tweets to thought leadership articles or advertorials and a level of self-sufficiency, while at the same time the ability to work effectively as a part of a team. Senior Account Executives need to inspire and help manage junior members of the team. Self-motivation is a must, along with a strong passion for the industry. Professionalism is required as the role begins to involve management of different levels of stakeholders, from media, to clients, to other senior colleagues. A positive and tenacious attitude are beneficial to thrive in a busy, yet rewarding environment. Senior Account Executives are expected to have begun to develop a strong set of contacts, including media, bloggers and other influential stakeholders relevant to their work. Knowledge and understanding of digital channels is required, along with a creative and curious mind. At Senior Account Executive level you will also have commercial understanding and exposure to finance and budget planning.
Support, implement and develop media and client relations to support the execution of campaigns and events. Communicate activities to team members and act as a coach to Account Coordinators and Account Executives, developing their skills and capabilities.
Administration and Reporting: